Shop Small is Back with Business Grants to Support Small Businesses and a New Incentive to Encourage Shopper Support

American Express’ Shop Small movement returns for its 11th year in Australia, highlighting the valuable contribution small businesses make while encouraging shoppers to show their support. 

New this year, American Express is offering eligible small businesses across Australia the chance to win one of ten $10,000 Shop Small Business Grants, on top of its continuing commitment to help encourage spend with small businesses through an American Express Card Member offer.

 Launching today, each American Express transaction processed in store or online at a Shop Small business during the month of November will receive an entry into a draw to win one of ten $10,000 Shop Small Business Grants each. All American Express Shop Small businesses are automatically enrolled into the promotion and stand a chance to win1.

American Express is also giving eligible Card Members the chance to win a share of 10 million points. Once enrolled in the Shop Small offer, each time a shopper uses their enrolled American Express Card to make a purchase at a Shop Small business, they stand a chance of winning 1 million Membership Rewards points, Qantas points or Velocity points, depending on their individual loyalty program. Each transaction increases a Card Member’s chance of winning.

Emily Roberts, Vice President and General Manager of Consumer and Commercial Services at American Express, said: “Since 2013, American Express has shone a spotlight on the importance of supporting the small business community through Shop Small as we believe that small businesses are the heart of communities and the backbone of our economy, but they need all of our support if they are to thrive.” 

“Australians are proud to support local in the knowledge that every dollar spent with a small business is important in maintaining the vibrancy of local communities and the livelihoods of hard-working small business operators. We look forward to seeing shoppers backing small businesses, especially during the all-important lead up to Christmas.” 

To learn more about Shop Small visit and follow #ShopSmall.


For full Terms and Conditions visit:

For full Terms and Conditions visit:



American Express Card Members must enrol their eligible American Express Card to take part in this year’s Shop Small Card Member promotion, and to be in with a chance to win a share of 10 million points. American Express Shop Small businesses will be auto-enrolled to be in with a chance of winning one of 10 x $10,000 Shop Small Business Grants. 


Shop Small is a nationwide movement founded by American Express to ignite passion for small businesses, highlight the valuable contribution they make to their communities and the economy, and encourage shoppers to support them. Shop Small celebrates small businesses ranging from retail stores and restaurants to fitness studios and salons, and everything in between. Entering its 11th year in Australia, Shop Small also exists in Canada, Japan, India, Hong Kong, the UK, the U.S. and other countries.


American Express is a globally integrated payments company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at and connect with us on,,,, and

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